Wisconsin Dairy Queen Owner Defends Controversial Sign
We are republishing this story, which originally made headlines in September 2017. A Dairy Queen restaurant located in Kewaskum, Wisconsin, became widely discussed after a sign displayed in its window described the establishment as “politically incorrect.” The sign explained that the staff at this Dairy Queen greet customers by saying “Merry Christmas,” offer the phrase “God Bless America,” openly support the troops, and provide free sundaes to veterans on Veterans Day as a gesture of appreciation.
Kevin Scheunemann, the owner of this Dairy Queen, shared that he put up the sign several years ago following a customer complaint about Christian music playing in the store. Since then, he has not experienced any significant problems related to the sign. Scheunemann views the sign as a clear statement that reflects the personal values and beliefs of his staff, aiming for transparency with customers.
Recently, the sign gained renewed attention after a visitor from Oregon took a photo of it and posted it on Facebook. This social media post sparked…
